Media Company Brand Manager Job Vacancy in Kenya 2015

Media Company Brand Manager Job Vacancy in Kenya 2015

Our client, a key player in the media industry is seeking to recruit an exceptional Brand Manager.

Position Overview: A successful person in this role will be tasked with managing the marketing requirements, including marketing strategy and execution, marketing partnership development and management, and events marketing.

Responsibilities

Marketing Strategy

• Marketing strategies and tactics development and execution
• Measurement setting and monitoring
• Media planning and placement
• Campaign development and management
• Environment scanning, monitoring product distribution and consumer reactions through focus groups and market research
• Supervising the sign off of marketing literature and campaigns, liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines
• Overseeing the production of TV adverts, newspaper and magazine advertisements, direct mail packs, email campaigns, websites, exhibition stands, road shows and liaising with art designers, copywriters, media buyers and printers
• Work directly with internal multi-channel partners to support and implement brand strategies

Marketing Partnerships

• Partnership development and management
• Contract management and fulfillment

 Public and Media Relations

• Be the face of the company at  industry functions
• Ensure alignment of all departments with marketing strategy

Events

• Event marketing development and management
• Organize and supervise all elements of brand marketing activations including coordinating with corporate team and local vendors, assisting with negotiations, site visits, managing on-site production, preparing collateral, staffing, event media management, preparing & managing event budgets, progress reports for corporate teams, and close out of all events.
• Co-ordinating  launch programmes to external customers as well as employees

Functional / Technical Competency Requirements:

• Understands various marketing disciplines, including traditional and events, especially digital
• Able to interpret various data reports, including website statistics, social media, ratings, and finance
• Strong communication and presentation skills
• Highly resourceful and creative
• Able to interact with third parties effectively
• Able to meet tight deadlines and work on multiple projects
• Able to work independently and make sound decisions
• Proficient in Microsoft Office (Word, Excel, PowerPoint)

 Behavioral Competencies:

• Problem-solving and decision-making: able to break down problems into smaller components, understands underlying issues, simplify and process complex issues
• Teamwork: meets all team deadlines and responsibilities; listens to others and values opinions; builds relationships within team and across organization
• Integrity: deals with others in a straightforward, honest, and respectful manner
• Discipline: excellent in time management and organization; sets priorities effectively

Requirements:

• Bachelor’s degree in Marketing, Communications, or related areas
• Minimum 5 years’ experience in Marketing at a media company , digital content company, youth brands, or production company, preferably at a supervisory or managerial level
• Agency experience is also an added advantage
• Must have sound  understanding of the African Media industry

Interested and qualified applicants should send their applications and CV’s to executivesearch@humantalentrecruit.com not later than 30th May 2015.

Clearly indicate “BRAND MANAGER” on the subject of the application email.

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