Business Development Manager Job in Kenya

Position: Business Development Manager

Click here for Job Interview Questions and Answers 

Location: Nairobi
 

What the job is accountable for and the main related activities: Visit, comprehend and analyze the business environment and market trends in East Africa in order to develop the BIC brand penetration and market share within the area.  

Work in partnership with the local distributors in East  Africa in order to find innovative and efficient ways to help boosting the BIC business.  

Around 60% of the job time will be spent in business trips throughout the region.

Key Performance Indicators
 

Market Intelligence - Regular field visits to understand and analyze local market trends for each product category (Stationery, Shavers, Lighters, and other products).

Scope of the analysis

• Distribution Network
• Customer Analysis
• BIC positioning 

 Competition Analysis   

• Price
• Product
• Distribution    
• Promotion 

Business Development

• Analyze business model of the local distributor
• Distribution Network and route to market
• Customer and Product portfolio
• Employee efficiency
• BIC Focus 
• Sales and Marketing Actions

Develop and Support Local Distributors

• Train and support local sales team, product knowledge, field visit 
• Respond to and follow up sales enquiries
• Plan and priorities personal sales activities and customer/prospect contact 
• Lead and manage the distributor relationship with Key Accounts
• Define marketing plan with distributor and BIC Area Business Manager  
• Follow up marketing activity and brand support allocation
• In Market sales (IMS) analysis

Identify Business Opportunities 

• Distribution Channels
• Product Mix
• Marketing Actions (POSM and Promotions)

Reporting

• Report activities, data, results and experience on a weekly basis.

Main Dimensions

• Achieve numerical distribution/market share/visibility targets
• Accuracy, frequency and quality of market data reporting
• Accuracy, frequency and quality of BIC local action reporting 
• SWOT analysis of local distributors
• Responsible for a budget of 4 386 ME within East Africa 
• Responsible for 1 Main Distributor and 4 Sub Distributors   

Experience

• 3-5 years of experience in sales and marketing within FMCG in developing markets

Professional Skills

• Sales and Marketing - The candidate must have prior experience in sales and marketing within FMCG.

Profile (Personal Qualities)   

• Hard Working, rigorous, and able to work autonomously.
• Advanced understanding of MS Office especially powerpoint and excel.
• Ability to analyse and provide clear recommendations.
• Well organised, able to proritise.
• Analytic, accurate and quick interpretation of figures.
• Business and Results Orientated with proven negotiation skills.
• Real abilities to build good constructive work relationships among foreign cultures.
• Special talent at managing and motivating multi cultural sales teams.           

Education

• Business Degree   

Any Other Requirements   

• The position will be based in Kenya. 
• The incumbent must be fluent in English, Knowledge local languages advantageous. 
• Must be willing to travel extensively within the region (60% of the time)

If you meet the above send your cv with a cover letter subject “BDM”  to recruitment@nawirikenya.com ASAP